Free tier, no card requiredDynamic QR codes that update after printGDPR-compliant scan analyticsBuilt for agencies, freelancers & in-house teamsFree tier, no card requiredDynamic QR codes that update after printGDPR-compliant scan analyticsBuilt for agencies, freelancers & in-house teamsFree tier, no card requiredDynamic QR codes that update after printGDPR-compliant scan analyticsBuilt for agencies, freelancers & in-house teamsFree tier, no card requiredDynamic QR codes that update after printGDPR-compliant scan analyticsBuilt for agencies, freelancers & in-house teams
Scan analytics

QR code analytics built to track every scan

Every ScanKit code is tracked the moment it is scanned. See total scans, the daily trend over 7, 30, or 90 days, and how scans split by country, city, device, and traffic source, per code or across your whole workspace.

No IP addresses or personal data stored.

Total scans

0

14d window

Countries

  • NL41%
  • DE22%
  • FR12%

Devices

  • iOS58%
  • Android38%
  • Other4%
Why measure with ScanKit

Scan data you can actually act on

Plain QR generators stop at the image. ScanKit turns each scan into QR code metrics you can read at a glance and trust with customer data.

Totals and trends

Track QR code scans and read the daily trend

Open any code to see its total scans and a daily trend chart you can switch between 7, 30, and 90-day windows. The same view rolls up across your workspace, so you can measure one campaign or your entire QR program in one place. Counts update as scans come in, so the numbers stay current without a manual refresh ritual.

  • Total scans per code and across the workspace
  • Daily trend over 7, 30, or 90 days
  • Counts that update as new scans arrive
Recent scansLive
  • AmsterdamNetherlands
    iOS · Direct
    2m
  • BerlinGermany
    Android · instagram.com
    6m
  • LyonFrance
    iOS · Direct
    14m
  • GhentBelgium
    Android · linkedin.com
    21m

Coarse location only. No IP address stored.

Audience breakdowns

QR code tracking by country, city, device, and source

Beyond the headline number, ScanKit shows who is scanning and how. Each code breaks scans down by country, city, device type, and traffic source or referrer, with Direct shown when a scan has no source. Workspace-level facets aggregate the same breakdowns across every code, so agencies can compare clients and campaigns side by side.

  • Country and city breakdowns from coarse, request-time location
  • Device type and traffic source or referrer per scan
  • Per-code detail plus workspace-wide aggregation
Privacy and continuity

QR code scan statistics without storing personal data

ScanKit measures scans, not people. Location is coarse, limited to country and city and derived at request time, and no IP addresses or personal data are ever stored. Because tracking lives on the code rather than the destination, your scan history is preserved even when you edit where a code points, so a campaign refresh never resets your QR code metrics.

  • No IP addresses, personal profiles, or cross-site tracking
  • Coarse country and city location, derived not stored
  • Scan history preserved across destination edits
How it works

From scan to insight in three steps

  1. 1

    Create and share a code

    Generate a QR code in ScanKit and put it on print, packaging, or screens. Tracking is on from the first scan, with nothing extra to configure.

  2. 2

    People scan it

    Each scan is counted and enriched with coarse country and city, device type, and traffic source, then the visitor is sent straight to the destination.

  3. 3

    Read the analytics

    Open a code or your workspace to see totals, the daily trend, and every breakdown. Scan milestones also surface in the workspace activity feed.

ScanKit vs basic generators

Tracked codes vs plain QR images

Most free tools hand you a static image and stop there. Here is what changes when your codes are tracked.

Scan tracking
With ScanKitEvery scan tracked, counted, and timestamped
Basic QR generatorsNo tracking once the image is downloaded
Trends and breakdowns
With ScanKitDaily trend plus country, city, device, and source
Basic QR generatorsNo scan statistics of any kind
Scope
With ScanKitPer-code detail and workspace-wide aggregation
Basic QR generatorsNothing to roll up
Privacy
With ScanKitNo IP addresses or personal data stored
Basic QR generatorsVaries, often opaque or ad-funded
FAQ

QR code analytics questions, answered

Common questions about tracking scans, the data we collect, and how ScanKit stays privacy-friendly.

Can you track QR code scans?

Yes. Every ScanKit code tracks scans automatically from the first scan. You get total scans, a daily trend, and breakdowns by country, city, device, and traffic source, both per code and across your workspace. There is nothing to install or configure.

What data does a QR code track in ScanKit?

Each scan records the time, coarse location by country and city, device type, and traffic source or referrer, with Direct shown when there is none. We deliberately do not record IP addresses or any personal data, so the QR code metrics describe scans rather than individual people.

Are QR code analytics GDPR compliant?

ScanKit is built to be GDPR-friendly. We store no IP addresses, no personal profiles, and we do no cross-site tracking. Location is coarse, limited to country and city, and derived at the time of the scan rather than stored, which keeps scan tracking useful without identifying anyone.

Can you see the location of a QR code scan?

You can see approximate location at the country and city level, which is enough to compare regions and campaigns. ScanKit does not pinpoint an exact address or GPS position, because location is coarse and derived at request time, never stored against a person.

Is QR code tracking available on the free plan?

Yes. Every plan tracks scans with a country and device breakdown and a daily trend. The Free plan keeps 7 days of scan history and does not include city-level or traffic-source breakdowns. City-level and source breakdowns plus unlimited history are available on Plus and Pro.

Do scan statistics reset when I change a code's destination?

No. Tracking lives on the code itself, so editing where a code points does not reset its numbers. Your QR code scan statistics, trend, and breakdowns are preserved across destination edits, which means you can refresh a campaign without losing history.

Three features, one workflow

Manage, measure, and organize work together across the whole life of a QR code.

All features
  1. 1 · Manage

    QR code management

    Create a code once, then change where it points without reprinting.

  2. 2 · Measure

    QR code analytics

    Track every scan with GDPR-friendly, per-client insights.

    You're here
  3. 3 · Organize

    Organize & workspaces

    Per-client workspaces, groups, and tags built for agencies.

Start measuring

Track your first QR code scans today

Create a code, share it, and watch the analytics fill in. Real-time scan tracking with country, city, device, and source breakdowns, free to start.

Free to start · Cancel anytime · GDPR compliant