Free tier, no card requiredDynamic QR codes that update after printGDPR-compliant scan analyticsBuilt for agencies, freelancers & in-house teamsFree tier, no card requiredDynamic QR codes that update after printGDPR-compliant scan analyticsBuilt for agencies, freelancers & in-house teamsFree tier, no card requiredDynamic QR codes that update after printGDPR-compliant scan analyticsBuilt for agencies, freelancers & in-house teamsFree tier, no card requiredDynamic QR codes that update after printGDPR-compliant scan analyticsBuilt for agencies, freelancers & in-house teams
ScanKit
The blog

Notes on trackable QR.

Product updates, QR marketing playbooks, and field notes from the ScanKit team.

A QR code with a brand logo in its centre next to a row of brand-colour swatches, all scanning successfully.
Guide

· 16 min read

How to put a logo in a QR code without breaking it: error correction, colour, and coverage

Can you put a logo in a QR code? Yes, within limits. What the “30%” myth really means, how much a logo can safely cover, the parts you must never touch, and how to keep brand colours without killing the scan. A spec-accurate guide for agencies.

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A branded QR code on a card, protected by a shield, while an attacker's fake sticker peels off one corner to reveal the real code beneath.
Guide

· 18 min read

QR code security for agencies: how to stop your campaign codes being hijacked

Most QR code security advice is written for the person scanning. This guide is for the agency that publishes the code: what quishing is, the three ways a printed campaign gets hijacked, a practical defence stack, and a one-page runbook for when a code is tampered with.

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A QR code sized correctly for print, with a clear quiet-zone margin, scanning successfully.
Guide

· 14 min read

How big should a QR code be? Print size, contrast, and the specs that make it scan

How big should a QR code be, and why do printed codes fail to scan? A practical guide to QR code size, quiet zone, contrast, error correction and file format, with a size-by-placement guide and a two-minute test that saves the print run.

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Diagram of a QR code feeding a rising bar chart and trend line of scan analytics
Guide

· 9 min read

QR code analytics: which scan metrics matter, and how to report them

QR code analytics are more than a scan count. Here is what each scan metric really means, which numbers drive decisions, how to connect scans to sales with UTM and GA4, and how to turn it into a client report that reads itself.

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Diagram comparing a locked static QR code with an editable, trackable dynamic QR code
Comparison

· 9 min read

Dynamic vs static QR codes: what agencies need to know

Dynamic vs static QR codes: dynamic codes let you edit the destination and track every scan; static codes lock both at print. Which one fits agency work.

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Diagram: one QR code re-pointed from an old link to a new destination, without reprinting
How-to

· 6 min read

Change a QR code's destination without reprinting

Change a QR code's destination without reprinting: edit a dynamic QR code after printing in seconds, and every printed code updates at once.

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Diagram of an agency organizing QR codes into a separate workspace for each client
Guide

· 7 min read

One workspace per client: organizing QR codes for an agency

QR code management for agencies: a workspace per client keeps every code, group, and scan report separate, so reporting is fast and mistakes are rare.

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Diagram of a QR code on a printed flyer feeding a scan-tracking chart over time
How-to

· 9 min read

How to track a print campaign with QR codes

Track a print campaign with QR codes: use dynamic codes to count every scan, attribute results by placement, and prove print worked. Here is how to set it up.

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